TikTok Summit & Award
Our Work
1) Designed a striking event brand identity to communicate credibility, scale, and tech-forward innovation
2) Created key visuals and brand assets used across event collateral, venue design, digital screens, and social media
3) Developed a full landing page system:
5) Created branded environments for 3 streaming rooms and 6 jury rooms for award deliberation
The Transformation
The Summit attracted 230 offline attendees, over 4000+ online viewers, and featured top management from major companies like Sber, Yandex, and Mail.ru—solidifying TikTok for Business as a platform for strategic innovation and serious advertising outcomes.
Insights:
1) Even consumer platforms must present B2B value through event strategy
2) A well-executed visual identity for a conference signals market maturity and brand leadership
3) Designing for both physical and digital interaction creates lasting brand impact
1) Designed a striking event brand identity to communicate credibility, scale, and tech-forward innovation
2) Created key visuals and brand assets used across event collateral, venue design, digital screens, and social media
3) Developed a full landing page system:
- Program & agenda
- Application forms for Awards
- Jury profile sections
- Embedded streaming interface with player and live chat
5) Created branded environments for 3 streaming rooms and 6 jury rooms for award deliberation
The Transformation
The Summit attracted 230 offline attendees, over 4000+ online viewers, and featured top management from major companies like Sber, Yandex, and Mail.ru—solidifying TikTok for Business as a platform for strategic innovation and serious advertising outcomes.
Insights:
1) Even consumer platforms must present B2B value through event strategy
2) A well-executed visual identity for a conference signals market maturity and brand leadership
3) Designing for both physical and digital interaction creates lasting brand impact
Client: TikTok
Industry:
Tech / Event / B2B
Value Demonstrated:
Brand Leadership / Event Experience Design / Future-First Communication
The Challenge
TikTok was launching its first official business forum in Eastern Europe—aimed at shifting brand perception, highlighting advertising potential, and establishing TikTok for Business as a serious platform for digital growth.
The Ambition
To create a bold, professional event brand identity and digital experience that elevates TikTok’s presence in the B2B arena and redefines its image for corporate audiences.
Industry:
Tech / Event / B2B
Value Demonstrated:
Brand Leadership / Event Experience Design / Future-First Communication
The Challenge
TikTok was launching its first official business forum in Eastern Europe—aimed at shifting brand perception, highlighting advertising potential, and establishing TikTok for Business as a serious platform for digital growth.
The Ambition
To create a bold, professional event brand identity and digital experience that elevates TikTok’s presence in the B2B arena and redefines its image for corporate audiences.
logo
event brand identity
Art Direction
Motion design
Presentation design
Ad campaign
